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InterbrandDesignForum CEOs Explain How Business-centric Branding Works

Liveblogging the Most Valuable Retail Brand luncheon with content partner InterbrandDesignForum.

Here we are in Las Vegas at the InterBrandDesignForum session. We interviewed Group CEO Jez Frampton and Chairman/CEO Lee Carpenter. What do you think about their model? InterbrandDesignForum is an Omnicom company whose aim is to provide brand consulting in the retail space.

More:Interview with Bruce Dyvbad

MEDIABISTRO EVENTS

Use Social Media to Market Your Business

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.