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Deutsch CEO Linda Sawyer on Getting There and Her Leadership Style

We present to you another edition of Media Beat, Mediabistro’s weekly interview series with high-profile media professionals. Seeing as it’s Advertising Week and all, what better time than to roll out this three-part conversation with Linda Sawyer, who has served as CEO of Deutsch since 2005.

In this first installment, Sawyer tells Mediabistro founder Laurel Touby how she got into the advertising business, what her vision is for Deutsch and her leadership style.

More: “Media Beat: Gerry Graf on the Legend of Cliff Freeman

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Copywriting: Creative Ad Writing

Copywriting: Creative Ad WritingWork with a freelance copywriter to build your advertising portfolio and land more copywriting jobs! Starting January 12, Kim Taylor will teach you how to make a complete ad using graphics and photos, write strong headlines and body copy for various advertising media, work from a creative brief, and jumpstart your ad portfolio. Register now!