We present to you another edition of Media Beat, Mediabistro’s weekly interview series with high-profile media professionals. Seeing as it’s Advertising Week and all, what better time than to roll out this three-part conversation with Linda Sawyer, who has served as CEO of Deutsch since 2005.
In this first installment, Sawyer tells Mediabistro founder Laurel Touby how she got into the advertising business, what her vision is for Deutsch and her leadership style.
- Chuck Porter on the Key to Advertising Success: 'Don't Do It Unless You Love It'
- Chuck Porter on CP+B's Expansion Plans (or Lack Thereof) and Reinventing Domino's
- Chuck Porter on MDC's Acquisition Strategy and Life with Miles Nadal
- Translation's Steve Stoute on Jay-Z, the Brooklyn Nets and Why 'Advertising is the Hip-Hop Business'