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Thursday Apr 10, 2008
The MindShare MindFuck
Our guess.... an agency of their very, very own? Well, that's one the record already. The WPP-owned media agency is currently interviewing creative candidates for a digital creative arm to be based in the UK. Hmm... here's another hint - the internal lexicon at MindShare has nixed the words "creative agencies." The term has been reduced down to just plain ol' "advertising agencies," as to MindShare (and they're right) media can be creative, too. We're going crazy. Help! Email This Post |
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