Monday Odds & Ends

&#151 Pepsi will be a case study on how to be awesome from now on, says AdAge. link

&#151 There wasn’t one single, original ad yesterday, and that makes us sad. link

&#151 Betty White, still awesome. link

&#151 Now that Toyota is bent and broken, who will become the leader? link

&#151 Conan O’Brien’s closer than ever to a deal with FOX. Tell your media buyers. link

&#151 All the Kobe Bryants you can fit into a room. link

&#151 A round-up of all the madness. link

&#151 The Source tells us how some strong individuals are changing this business for the better. link

&#151 WSJ says Denny’s and Dorito’s were the game’s big winners. link

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.