PRNewser FishbowlNY FishbowlDC GalleyCat TVNewser TVSpy LostRemote SocialTimes

Pereira & O’Dell, Muscle Milk Part Ways

We have received confirmation from sources familiar with the matter that San Francisco shop Pereira & O’Dell and Muscle Milk’s three-plus-year relationship has come to an end. P&O’D initially beat out five rival agencies for Muscle Milk, which is housed under the CytoSport umbrella and joined said agency’s roster that at the time included LEGO, University of Phoenix and Popchips. Here’s one of the more memorable moments to refresh your memory and, oh yeah, this too.

Mediabistro Course

Copywriting: Creative Ad Writing

Copywriting: Creative Ad WritingWork with a freelance copywriter to build your advertising portfolio and land more copywriting jobs! Starting January 12, Kim Taylor will teach you how to make a complete ad using graphics and photos, write strong headlines and body copy for various advertising media, work from a creative brief, and jumpstart your ad portfolio. Register now!