Receive mediabistro.com's Daily AgencySpy Feed via email


Daily Media Newsfeed Click here to receive mediabistro.com's Daily Media Newsfeed via email.

Publicis

Monday Jun 15, 2009

The Bryant Crew May Have (unknowingly) Pushed Some Internal Folks Aside

ohWELL_loRES.jpg

Reports from inside Publicis in the West, where Strawberry Frog man David Bryant recently took over a new, yet-to-be-publicly-defined role and created his own team, say the shuffling left at least one well qualified PWester on the sidelines.

A Sr. level creative on the interactive team, whose name we won't share here, was recently put back into the development pool after being told the agency "simply cannot afford his senior salary in the creative department".

Shortly thereafter, Bryant and crew are brought on.

It's not right, it's not wrong, it's business. And in this business, getting passed over for that promotion comes with the territory, especially when names like T-Mobile are involved.

Image


More:
"Called It: David Bryant, Others, Land at Publicis West; Form Digital Strategy Voltron"

Tuesday Jun 09, 2009

Called It: David Bryant, Others, Land at Publicis West; Form Digital Strategy Voltron

jennasidekick.preview.jpg

The story on Adweek regarding the hiring of former Strawberry Frog ECD David Bryant and other digiterati is scant on details about what this new team will be doing. But if you recall, we'd heard the agency is putting together a new unit whose sole mission is to create branded content for T-Mobile.

At the time we told you, "[Bryant has] been off the radar for awhile. Maybe he was building that team of branded content folks."

And that seems to be exactly what he was doing. The crew includes Kevin Drew Davis, an svp strategist from Publicis Dallas; Drew Meyers, a group account director from McCann SF; Lindsay Daniels a cd, from Favorite Color; Hart Rusen, a cd from Goodby SF.

Click here for Adweek's full report.

More: "Publicis in the West Loses a Head of Strategic Planning"

Monday Jun 01, 2009

Publicis in the West Loses a Head of Strategic Planning

map.png

Sources familiar with Publicis in the West have confirmed that the agency's director of strategic planning, Kevin May, is no longer working at the shop. A reason for his departure was not provided, though we understand the agency is keeping the matter close to the vest.

Rumor has it that T-Mobile CEO Robert Dodson has trouble letting his CMOs do their job and in the last four years has had five different people in that position. Inside PWest, GM Randy Browning and CCO Bob Moore may be inadvertently making their account executives feel out of place because Dodson will only speak with them.

This isn't the first high-level exit at the west coast office, though we haven't been able to confirm much else than that. Our sources make it sound like people are running for the doors but in reality that seems unlikely. Who in this market would leave without somewhere to go or guaranteed severance? Furthermore we know T-Mobile just re-upped their contract with the agency and will be around for at least another couple years.

Not the point, really. But the perceived shakiness of the T-Mobile account, of which we've heard numerous whisperings, seems to have some folks looking elsewhere. Must be one of those hard-to-handle accounts. And of those leaving the agency, many over the last few years have been senior level executives on the T-Mobile account, so take it for what you will.

Updates to come.

More: "Doner & Mazda, Publicis West & T-Mobile, PHD & Schwab Media; a Tip Round-up"

Thursday Apr 16, 2009

McCann Erickson Loses HP To Publicis

hp.jpg

Hewlett-Packard has selected Publicis Groupe (Modem and Geneva) to handle its personal-computers division across Europe, the Middle East and Africa. Big win. They've stolen the account from McCann Erickson who did try to defend.

McCann is battling on all fronts these days, at least in the U.S. Zicam, the maker of cold remedies with an account $25M, is searching to replace McCann Erickson, Los Angeles. They are currently engaged in a battle for some Microsoft business despite being the "lead agency."

HP is already the biggest personal-computer maker worldwide, and now, has surpassed Dell in the US market Dell for the first time since 2001, according to research firm Gartner Inc. Dell is just slipping all over the place. Dell's research strategy clearly isn't helping the company, nor is its advertising.

More: McCann NY Did What?

Friday Apr 10, 2009

Miller Redistributes The Love

miller-lite-miller-24.jpg

In passing, we mentioned that Miller has shaken up its roster. Here are the details: Bartle Bogle Hegarty, Young & Rubicam and Upshot have all lost their seat at the Miller table.

- Miller Lite is now at Interpublic's DraftFCB Chicago. They lost Killian's Red to Jacobson Rost and Keystone, too.
- Miller Genuine Draft, Keystone and MG64 are now with the New York office of Saatchi & Saatchi, which also holds Miller High Life and Miller Chill.
- Upshot's, a retail agency, has seen their account distributed across Omincom including The Integer, Digitas in Chicago and Arc in Chicago.

Got it?

More: Publicis Gives Shares To Its Employees

Tuesday Apr 07, 2009

Publicis Groupe Adds Swiss Interactive Agency, Nemos

publicis.gif

Publicis Groupe announced today that it has acquired Nemos, a Swiss interactive agency that will be aligned with Publicis Modem, the digital branch of the Publicis Worldwide global network.

The shop consists of only 10 people and focuses on, eh hem, flash. Said Publicis of the little shop that could, "This acquisition once again illustrates Publicis Groupe's ongoing commitment to enriching its digital offer through targeted acquisitions."

Breathtaking stuff, in'it? Your chariot awaits, Nemos. Oh, the shop was founded in 2002.

More: "The Dirty Secrets Of Major Competitions: Publicis And Saatchi"

Thursday Mar 12, 2009

Publicis Gives Shares To Its Employees

maurice_levy.jpg

Ah-ha! A holding company is messing with the model! Publicis wants its employees to get incentivized and more invested in the company's future. The group has decided to allocate free shares in the first half of 2009 to its 4,500 employees located in France. These shares have nothing to do with performance, but will be offered to those who have been with the company for a minimum of three months. As well, 160 top level executives will receive an offer to join a co-investment program that rewards loyalty and success.

"The Management Board and Supervisory Board want to send a strong signal to all Groupe employees by offering them free shares at a time when the crisis is a challenge to all of us. The first stage of this program will be in France, but it will gradually be implemented worldwide," said Maurice Levy, Chairman and CEO of Publicis Groupe.

More: Carrefour Gets Its Own Enfatico

Friday Jan 30, 2009

Love And Communication From Publicis

This short film above, from Publicis Mojo and Radical Media, had me depressed for the first few minutes. The protagonist is a beaten down man in the gray suit type. He goes into his office with its gray cubes, prints out massive reams of data and eats his lunch on the office deck while staring at a beautiful woman he doesn't have the time or chutzpah to ever get with. Seriously. I thought we were following an ad man until they make it clear that the guy is in finance.

Really though... the film is all about communication. It's a simple love story. It follows Freytag's pyramid to a "T". It's predictable, but cute. Thankfully, it's a more subtle promotion for the two agencies than all of us are used to seeing on YouTube.

More: Colleen Decourcy On How To Win A Cannes Cyber Lion


Monday Jan 26, 2009

Carrefour Gets Its Own Enfatico

carrefour.jpg

Carrefour has hired the group sans review to handle its advertising. According to Adweek: "...Publicis plans to form "an ad-hoc agency that will be totally dedicated to this account." It's Enfatico reborn with a $1 billion value. Really? One billion? Where do they get these figures?

In any case, everyone wants their own Enfatico even as the whole shebang crashes and burns. Still, Carrefour is basically like a Kmart. It doesn't need anything creative, so the odds of them messing up the brand and creating nasty, dysfunctional headlines are pretty small.

More: Dell Loses Another Top Level Enfatico Supporter

Friday Jan 16, 2009

Saatchi New York Loses Crest To Publicis

oldcrestad.jpg

An email went out to staffers this morning letting them know that Crest will be parting ways with Saatchi New York for sister shop, Publicis Worldwide. This is all part of a larger move for P&G, which has been slowly making the shift from one to the other. In April, Procter & Gamble awarded "a new unnamed division of the Publicis Groupe all of the marcomms activity for its Oral-B product line" and shifted to one of the few "pay per performance" business models in the business.

A Crest spokesperson told us in an email that:

"This is about agency consolidation for our Oral Care category. You may be aware that Oral Care at P&G has moved to a Brand Agency Leader model with Publicis as the lead agency. We started with Oral-B/brushes and this is part of that on-going consolidation bringing in Crest and some of the other Oral Care brands. There is now some realignment within the holding company and, for the most part, the Saatchi advertising creatives will move to Publicis."

All this means that Publicis will be taking over the $200M creative for Crest in the US and Europe. Now that's a big move. Still, it's an in-network switch, so be sure that Levy aint sweatin' it one bit.

More: Bob Isherwood Departs From Saatchi


Previously

Publicis/Hal Riney Resign The Pinnacle Foods Account

Levy Holds Steady In The Face Of The Economic Black Swan

Publicis Pairs With Social Media

The Dark Battle To Stay In The Black: Publicis Vs. WPP

Prepologize For Your Holiday Party Misdeeds

Witt, Greifer, And The Black Hole Of So Not Cool, Honeyshed

Publicis West... What? No? Can't Be!

Exclusive: David Camp and Publicis West No More (Resignation or Firing?)

Publicis Cru Inspires

Offensive or Effective?

Fly Green

"Publicis Hates Kids with Cancer"

Publicis Group Hoping to Win J&J with McCarthy in their Pocket?

Publicis NY Taps Joe McCarthy for CEO Spot

AgencySpy Ruffles Feathers

SanDisk Moving on from Grey (Double Meaning)

Publicis: 10% of IT Staff Laid Off

Publicis Seattle Requires 9:30 a.m. Arrivals

Would You Like That Gift-Wrapped

Carrying the theme...

Publicis London meeting to slash & burn staff

Nick Francisco. 42 Days Later.

R.I.P Hal Riney

Publicis Almost Got Outed By The Shaky Hands Of Michael Donovan

Lay-Offs At Publicis West

Nicholas Francisco Update Feb. 25th

Nicholas Francisco Update; Donation Information

Update: Nicholas Francisco's Car Has Been Found

Art Director Missing: Nicholas Francisco

Labatt Ditches Downtown And Hard

The Dirty Secrets Of Major Competitions: Publicis And Saatchi

Publicis Seattle? Just Missed It.

Read more on AgencySpy >

Inside Your Agency.
Deep Inside.

Our Blog Network

BayNewser

WebNewser

TVNewser

PRNewser

FishbowlNY

FishbowlDC

FishbowlLA

MediaJobsDaily

GalleyCat

UnBeige

MobileContentToday

AgencySpy

AgencySpy Staff

Editors:
Matt Van Hoven
AIM/Twitter: agencyspy

Kiran Aditham
AIM/Twitter: PvnkFreud

Tipline:
212.547.7935

About

Syndication

Anonymous Tips

Topics

2008 Prez Election

About

About Us - Modules

Aegis

Agencies

Agency.com

AKQA

Anomaly

Arnell

Arnold Worldwide

Avenue A/Razorfish

Awards

Bartle Bogle Hegarty

BBDO

Berlin Cameron United

Boutique Call

Brands

Broadcast

Campaigns

Campbell Ewald

Carat

Celebrity

Comment of the Day

Conferences

Cramer-Krasselt

Crispin Porter & Bogusky

DDB

Deep Focus

Deutsch

Digitas

Doner

DraftFCB

Droga5

Element79

Enfatico

EuroRSCG

Fallon

Gaming

GlobalHue

Goodby

Grey Worldwide

GroupM

GSD&M

Hot Ad (Wo)Man Of The Day

Interpublic

J. Walter Thompson

Kirshenbaum Bond

Leo Burnett

Martin Williams

McCann

Mcgarrybowen

Media Buying

MindShare

Mobile

Mother

Mullen

Naked

News

No Wukkas - The Job Hunt

Ogilvy

OMD

Online

Op-Eds

People

PHD

Planning/Consumer Insights

Poke

Print

Publicis

R/GA

Raw and Uncut

Razorfish

Reading List

Saatchi & Saatchi

Social Media

Spot Runner

StrawberryFrog

Sustainability

TBWA/Chiat Day

Television

The Martin Agency

The Menu

The Richards Group

The Spies

The Super Bowl

The Week in Advertising

Tribal DDB

We Hear...

What The...?

Wieden & Kennedy

WPP

Young & Rubicam

Links

mb News Feed
5 Blogs Before Lunch
AdAge
AdForum
AdFreak
AdLand
Adomatica
AdsOfTheWorld
AdScam
Adverganza
Advergirl
Adweek
Denver Egotist
Illegal Advertising
Mediaweek
MyOpenKimono
The Toad Stool
Please Feed the Animals
TribbleAgency

Archives

July 2009

June 2009

May 2009

April 2009

more...


Recent

Today's Illegal Ad: Bruno Gets Bruno'd

W+K, New York Taps Ben Hughes as CD

R/GA is closed today


Subscribe

Click here to receive the Daily Media News Feed by email.

Job Listings

Featured Listings

Account Executive
Trailer Park Inc
Hollywood, Ca, CA

Editorial Manager/Communication Specialist
Custom Publishing & Marketing Communications
Burbank, CA

Senior Sales Executive
Sudden Industries Inc.
New York, NY

Account Executive, Retouching
Digital Imaging Studio
New York, NY


mediabistro.com l Member Benefits l Jobs l Freelance Marketplace l Courses l Events l Forums l Content
mediabistro Blogs: Media News l TVNewser l GalleyCat l UnBeige l FishbowlNY l FishbowlLA l FishbowlDC l PRNewser l AgencySpy
MobileContentToday l WebNewser l BayNewser l MediaJobsDaily l mbToolbox
Site Map l Advertising/Sponsorships l Partners l About Us l Contact Us/Help

internet.commediabistro.comJusttechjobs.comGraphics.com

Search:

WebMediaBrands Corporate Info

Legal Notices, Licensing, Reprints, Permissions, Privacy Policy.
Advertise | Newsletters | Shopping | E-mail Offers