PRNewser FishbowlNY FishbowlDC GalleyCat TVNewser TVSpy LostRemote SocialTimes

Reihm Joins Logar Brody Out the Door at C-E

Last we heard from Campbell Ewald, which was not that long ago, we were faced with stark allegations that the Detroit stalwart was back to the size it was during the late 90′s. Since that time, we’ve come to learn that two more higher-ups have parted ways with C-E, namely Susan Logar Brody and Tracie Reihm. Logar Brody (pictured) was a 20-year Campbell Ewald vet, moving from direct response writer all the way up to EVP/ECD several years ago. The exec has now revived her own social CRM-driven operation called Susan Logar Ltd., which she initially launched in the late 80′s and ran for five years before joining C-E.

As for Reihm, who was EVP/managing director at Campbell Ewald, we’ve been told by tipsters that she “retired.” Reihm had been with Ewald for well over 25 years. When we called C-E, we were told there was no listing for Reihm in the agency  directory.

Mediabistro Course

Copywriting: Creative Ad Writing

Copywriting: Creative Ad WritingWork with a freelance copywriter to build your advertising portfolio and land more copywriting jobs! Starting January 12, Kim Taylor will teach you how to make a complete ad using graphics and photos, write strong headlines and body copy for various advertising media, work from a creative brief, and jumpstart your ad portfolio. Register now!