The “agency for the digital age” has added two group planning directors to the fold, namely Dick De Lange and John Keehler, who join as GPD’s for Nike and Walmart, respectively. The new hires have each accumulated approximately 15 years of industry experience, with De Lange (pictured) spending time most recently at JWT New York and maintaining planning roles at various DDB and Saatchi & Saatchi offices prior. During his career, De Lange has helped win new business for the likes of VW, Minolta, Cadbury, Budweiser, Lexus and Gatorade.
As for Keehler, the planning vet spent most recently served as principal at Richards Group and helped build and lead the Dallas-based agency’s Digital Strategy and UX departments. In addition, R/GA’s new Walmart group planning director moonlights as a faculty member and guest lecturer at Boulder Digital Works.
With the addition of De Lange and Keehler, R/GA planner head count stands at 35.