Yes tipsters, we do agree that there is some irony in the fact that Rob Goldenberg, a VP/ACD at Deutsch LA, is out at the agency. Why the irony? Because Goldenberg starred in one of those promo videos back in June (above) that were created in-house by the agency to promote its Cannes Lions panel on agency retention dubbed “Ending the Agency Talent Rotisserie.” Anyhow, we won’t try to harp much more, but according to sources familiar with the matter, Goldenberg, who spent four-and-a-half-years at Deutsch LA, was cut due to overstaffing on the HTC account (perhaps due to the smartphone brand’s Mother move from earlier this year?). During his time at the agency, he also worked as an ACD on Dr. Pepper.

In more positive Deutsch LA-related news, we’ll kill two birds and tell you that Max Page, aka Mini Darth from VW’s “The Force” spot that of course was created by the agency, is being honored by the AAF at its Advertising Hall of Achievement induction ceremony on November 13 in NYC. Page, who went through open-heart surgery this summer, is getting a special nod from the AAF for his charitable work on behalf of children’s hospitals. Good on ya, kid.