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Posts Tagged ‘Dan Fox’

Fox Moves Up the Ranks at CP+B

After spending technically four years in the CP+B camp after the MDC agency acquired his interactive shop Texture Media, Dan Fox is getting promoted once again, this time adding “executive” to his VP, creative technology director title. Since 2008, Fox has worked as technical director on VW’s website and has been involved with notable CP+B clients including Best Buy, Old Navy, Bolthouse Farms and Kraft (remember this interesting work for Jell-O last December?).

Anyhow, we’ve been told that “in a sense,” Fox replaces Scott Prindle, who left to start up MADE along with fellow former CP+B-ers Dave Schiff and John Kieselhorst just a month ago.

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Jell-O: It’s Not for Kids Anymore

Yeah, yeah, two CP+B posts in one day, we get the grief, but get a grip and just be thankful that it’s non-holiday-related. Anyhow, here’s a new effort from the agency for Kraft Foods’ Jell-O brand that promotes what appears to be its “adults-only” Temptations line. Intel and Clarity Consulting also took part in the effort, which used age-recognition technology to appease adults and basically tell kids to piss off. It’s everything you’d expect Bill Cosby and his sweater to be against, but, hey, it works for us. The video above was shot at Chicago’s Shedd Aquarium and a second stunt took place on the first floor of the South Street Seaport in NYC last week. Credits after the jump.

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