TVNewser Show TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC PRNewser 10,000 Words GalleyCat UnBeige MediaJobsDaily

Posts Tagged ‘Diane Hill’

BBDO, FedEx Once Again Infiltrate NFL Week 1 Coverage

If you happened to catch any NFL games since the season kicked off on Thursday night, you probably saw any one of three or four FedEx ads that’s part of a new brand campaign from BBDO NY, which aims to emphasize its client’s “customer solutions including healthcare, automotive, small business and sustainability.” The spot called “Hollywood” (above), which boasts FedEx’s ability to, yes, deliver bovine heart tissue in time for surgery, seemed to get the most airplay from our point-of-view. But maybe it was the one below or either of the two after the jump that deserved more rotation–though none of this year’s FedEx spots really elicited a chuckle or two like last year’s “Exchange Student” effort that also launched during the NFL’s opening week. Check out two more from the 2011 campaign (wait, is that Bodie from The Wire as the FedEx guy in the spot called “Two-Sided”?) as well as credits for the various spots after the jump.

 

Read more

Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsStarting April 22, this in-person workshop will teach you the specific ways to incorporate storytelling into your personal and professional life. Students will examine the role of storytelling in business and put their newfound skills into practice with a series of improvisation, writing, and presentation exercises designed to help them uncover personal stories. Register now! 

Paper Doll Stars in Latest AT&T Spot

The Christo-inspired curtains have fluttered away and in their place is an orange paper cutout character in this latest AT&T spot, aptly titled “Paper Dolls,” from BBDO and director Noam Murro. The character, which kind of reminds us of the AIM logo, travels the globe for work ala Clooney in Up in the Air, but is less weary and never too far from home and family as long as it has AT&T coverage, which the telecom giant continues to insist takes care of 97% of Americans.

Even without a face or a specific character in the piece, the business traveler could easily sympathize with the narrative. It’s just a refreshing way to depict John or Jane Doe in a TV spot. Who needs celebrities when you have this? Credits after the jump.

More: BBDO, Snickers Get Into Halloween Spirit

Read more