Posts Tagged ‘Joby Barnhart’
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What the beep? is right. Venables Bell & Partners is teaming with gasoline company 76 to stop honkaholism, a vicious nonexistent affliction that doesn’t actually affect many people. If you happen to live in New York City, you may hear the occasional overzealous honker, but building an ad campaign around the concept of overhonking seems overzealous in and of itself. Not to mention the humor rooted in the idea of a gasoline company trying to stop noise pollution, which is like a drug dealer trying to encourage people to take Tylenol.
The campaign comes fully stocked with website, billboards, the above 30-second spot, and even a touring “Stop Honkaholism Bus.” If you’re compelled to dig deeper, you can receive a free Honk Suppressor for your dashboard, which means instead of hitting your car horn, you pound a fist into the suppressor instead. Kind of like a Nicotine patch for your vehicle. It is free, so VB&P and 76 should get points for that. Credits after the jump.
Apparently 16 hours or so is all it takes to get from Los Angeles to Vegas via skateboard according to this new Converse short film that promotes the Ka-One sneaker and comes to us, yet again, from New York’s Anomaly. After spending 2010 consorting with hip musical acts like Hot Chip, Vampire Weekend and Kid Cudi, the agency is turning its focus to the skater set with this clip starring pro Kenny Anderson.
Call it a day in the life if you will, but from the looks of it, Anderson, who seems to be balancing, gliding and riding on just the front end of his board throughout his entire interstate excursion, can rally the masses like Rocky running through the streets of Philly. The Converse branding is once again kept to a minimum during this road trip, which seems like no sweat off Anderson’s shoulders. Credits after the jump.