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Posts Tagged ‘Kelli Stam’

180 LA Account Exec Joins Up with Peace Corps

Yes Virginia, there is life beyond advertising and 180 LA’s Kelli Stam is proving it as the group account director is packing it up and departing for the Peace Corps in Nicaragua.

Stam, who has spent the last four years at 180 and has served as account director on Seventh Generation and Sony Electronics (which we also agency partner with), is leaving May 10 for a 27-month stint in Central American nation as a business educator and advisor. Stam, though, isn’t just jumping into the first so to speak as she’ll spend the first few months with a host family to gain knowledge of the language and culture before beginning her two-year assignment and live like the rest of the folks in her adopted community.

The ad exec, who spent five years as a brand director at L.A.’s now-absorbed Ground Zero before joining 180, says, “Having worked in the corporate world for more than 15 years, I hope to use my work as a Peace Corps volunteer to do good, and to give back to the communities in which I serve.”

And there you have it, people, your Monday motivational human interest story. You’re welcome.

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180LA Salutes Rock Balladry/R&B in Sony Promo

To create awareness and excitement for Sony’s new in-dash A/V navigation systems with TomTom technology, 180LA brings us a digital campaign that includes two music videos (one rock-themed, seen above, and another R&B-based after the jump) featuring a mash-up of music and navigation. Directed by Grammy Award Winner, Trish Sie, I kind of love these. They’re funny, they acknowledge the annoyance of not knowing where you are, and the casting is spot on. Also, I dig that one of the videos is set in LA as anyone who’s driven there knows what a fuckmare it is to get around.

Gavin Lester, creative director at 180LA says, “The videos target 22-49 year-old women and men who take their digital music everywhere but are looking for a dependable, quality way to play their music and videos in the car.”

Credits and R&B video after the jump

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