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Posts Tagged ‘Melissa Miller’

Wednesday Morning Stir

-Well, this is news to us, but Publicis Dallas has found a new chief creative officer in former TBWA\Chiay\Day NY ECD, Brad RoseberryHere’s the agency’s official announce from Monday.

-Following the usual “competitive” pitch, Cheil UK has been tapped to handle a multi-channel brief from Coca-Cola GB to evolve its ‘Happiness’ proposition across multiple platforms. Campaign details are currently under wraps, but it is expected to kick off at the start of 2014.

-Staying across the pond for a sec, former ais London head of new business William Rolt has joined Wunderman as business development director.

-McCann/Commonwealth Bangkok brings a unique kind of beatboxing to the mix in a new spot for Chevrolet Spin that just launched in Indonesia (above). link

-New York-based post-production company /WildChild/ has brought on Melissa Miller as executive producer. link

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D-Wade Toys with Technology in Latest ‘Dominate’ Ad

The 007 winks continue in this latest Dwyane Wade-starring spot from W+K’s “Dominate Another Day” campaign for Jordan Brand. This time, Flash learns from his sidekick H (guess Q was already taken) about the techy upgrades that have been made to his game shoes and testing them in H’s state-of-the-art obstacle course.

What is the objective behind this whole mission/campaign, besides obviously selling the sneaker? It’s about D-Wade bringing the championship rings back to Miami–though that’s as far-fetched an idea as a hoverboard if the Heat keep losing to Boston like they have been. Noam Murro once again gets behind the camera for this clip–which marks one of  W+K New York’s last creative efforts during the Austria/Proudfoot era–and Trent Reznor‘s cohort, Atticus Ross, returns to compose the score.

Full credits after the jump.

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D-Wade Again Mimics Bond in Latest ‘Dominate’ Nike Effort

W+K New York tries to top its already over-the-top “Dominate Another Day” campaign starring one of the Miami Heat’s “Big Three,” Dwyane Wade, with this latest spot called “The Escape.” Here, D-Wade is trapped in the diabolical clutches of the Zen Master (perhaps a jab at Phil Jackson?) and is being chastised by his buddy Specialist H for being late to his holiday party. Wade of course escapes and battles through snakes and ninjas before eventually blowing up the joint on his way out. Someone page Michael Bay or the Wachowskis.

LeBron can keep asking his rhetorical questions while his buddy plays superhero in this latest Jordan Brand advert, which was directed by the always less-than-modest Noam Murro and features music from Nine Inch Nails cohort Atticus Ross (who’s nominated along with Trent Reznor for a Golden Globe for The Social Network soundtrack).

Full credits after the jump.

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HBO Doesn’t Want You to Be a Cheap Bastard this Xmas

With the help of Biscuit Filmworks’ Tim Godsall and BBDO NY, HBO is plugging DVD box sets of its hit shows like True Blood, Entourage as well as the underrated Eastbound & Down. Here, we see fans of the various shows’ significant others mimicking episodes and playing Grinch instead of actually going out and buying the damn box sets for their loved ones. Well, at least they’re being somewhat innovative.

We know it’s been diminishing returns with Entourage over the past couple of seasons, but we figured we’d throw Vinnie Chase and company a bone since it’s the season and all and post this clip at the top. As an added bonus, if you insist on showing off your ingenuity, there’s a site for you to make AR-enhanced puppet versions of select scenes of said shows here. Check out the funnier Eastbound clip and the, um, hi-tech True Blood episode rendition along with credits after the jump.

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