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Posts Tagged ‘Olivia Munn’

D&G Formally Introduces New Kia, Carl’s Jr./Hardees Creatives

David & Goliath has welcomed more creatives to El Segundo, CA as the agency’s hired Kevin R. Smith and Phil Covitz as creative director and ACD/art director, respectively.

Smith joins D&G from Saatchi & Saatchi’s Team One, where he spent eight years, moved up from art director to ACD and worked on retail and brand campaigns for, you guessed it, Lexus North America. Prior to Team One, Smith spent a couple of years each as an art director at BDDO and Fallon’s Minneapolis offices. Now at D&G, Smith will serve as creative director on Kia.

As for Covitz, we’re wondering what took D&G so long to introduce him as his name’s already been attached to that Carl’s Jr. ad starring a jetskiing Olivia Munn and Kareem Abdul-Jabbar. Anyhow, as ACD at David & Goliath, Covitz’s other client assignments include Hardees (of course) and the California Lottery.

Smith and Covitz’s new boss, D&G ECD Colin Jeffrey, says the pair shares a mentality that “fits right into our Brave culture.”  We’ll take his word for it.

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Olivia Munn, Kareem Ride Jet Skis, Devour Burgers for Carl’s Jr.

Using the tagline “Just the way it is” (is Bruce Hornsby getting royalties?), David&Goliath serves up another ad (directed by Matt Aselton of recent FedEx ad fame) for its client, Carl’s Jr., this time with celebrities included. The main highlight: Daily Show contributor Olivia Munn, in skimpy bikini and all, indulges her carnivorous cravings while riding the waves alongside Kareem Abdul-Jabbar for whatever reason. While there’s no Miss Turkey this time around, there are plenty of other scantily clad women and somewhat appetizing burgers to make up for it. Credits after the jump…

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