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Posts Tagged ‘Steve Hall’

Tuesday Odds and Ends

-Steve Hall on why Lego should maintain its partnership with Shell. (A response to Greenpeace’s video, featured above.) link

-Sour Patch Kids Snapchat campaign is the first for a Mondelez brand. link

-Audience-targeted television advertising company Simulmedia announced the hiring of  Wendell Wenjen in the newly-created position of vice president, business development. link

-Havas Worldwide London created “The Joke Appeal” to raise funds and awareness for CLIC Sargent, “the UK’s leading charity for children and young people with cancer.” link

-Air New Zealand pulls flight safety video celebrating Sports Illustrated‘s Swimsuit Edition. link

-Liberty Mutual debuts new campaign, giveaway. link

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SS+K Creates ‘SX6S’ Highlight Reel

In cased you missed the unveiling of SS+K’s Vine SXSWi search tool dubbed “SX6S,” the agency has rolled out the highlight reel above to give you a feel of the goings-on in Austin this past week. Thankfully, our sort-of ADD makes clips like this quite palatable. Here’s some context from SS+K head of production, John Swartz:

 ”We brought these vines together and edited as you might any montage, or even a music video. But as we did, we realized that the range of vines gave us incredible flexibility in telling the story of the festival. And rather than just play back the videos in sequence, we thought presenting them in a more visually engaging, even frenetic way, gave a better sense of the mania of the festival.
We thought each video was special in its own way, depicting something fun, funny, ugly, embarrassing, interesting, etc. We each had a favorite, and no one vine stood out as the best. Although I’m partial to the monkey.”
We didn’t make the cut in the vid, but Mr. Adrants himself, Steve Hall, did. If you have 100 seconds to kill, view above.

In Case You Weren’t Sure, Here’s a Handy Agency ‘Pronunciation’ Guide (Update, with Clarification)

You’ll all get the joke rather quickly in this two-and-a-half minute clip, which makes sitting through the whole thing a bit tedious. But thankfully, the parties behind this “Agency Pronunciation Guide,” RKCR/Y&R creative Rob Donaldson and copywriter Joe Dennett, offer timestamp links in the YouTube description that let you skip around to find out how to “properly” utter names like DDB, AKQA, Droga5 and Wieden+Kennedy.  Most of the familiar names are in the mix, but this is apparently only volume one, so we imagine there are plenty more ready to be butchered. By that time, though, the comedic effect will have probably worn thin. Who knows, but it’s a nice afternoon diversion.

(By the way, h/t to Steve Hall for revealing the guide creators’ names as Donaldson and Dennett sent this to us earlier via anonymous tips box. Cheeky bastards.)

Update: Sorry, gang, just jumped gun on this one, but here’s some clarification from someone who would only refer to themselves as “AP” (once again, through anonymous tips, damn you). At least he/she had the humility to admit to being a “cheeky bastard.”

“I would like to make it clear that I am not either Rob or Joe and I am not associated with them or RKCR/Y&R. I posted the tip to you, and not those guys – so they’re not that cheeky nor bastards :) I am.

I just made this for fun and isn’t from any agency. It was just something that I thought would make people smile and my friends and I enjoyed making.

For some reason these guys are being posted as the creators of the video, which they are not. They’ve done an amazing taxonomy of agency infographic that was posted along with my video on Adrants, so I can see the confusion.”

 

Let’s Step into Our TARDIS and Revisit Some of Our Favorite Bloggers’ First Posts

Because we totally have a TARDIS. All Mediabistro employees get one. This is why articles sometimes seemingly change after they were posted with no trace of any editing. Consider your mind freaked.

Anyway, a new Tumblr titled “THIS IS MY FIRST BLOG POST” bills itself as “a carefully curated collection of today’s top bloggers and their first blog posts.” Though it’s only been around for a little over a week, it takes the busywork out of finding some of our favorite blogs’ humble beginnings. Hey, Adverblog has been around since 2003, and its first post was about Nike winning advertising of the year. And look, it’s Steve Hall‘s Ad Rants, which began in 2002 with a post talking about the “good” advertising has brought to the world of the Internet. Little did Steve know that one day he would be forced to talk about QR codes. Ugh, QR codes. Think about this: We live in a world where SnapTags are actually an improvement on something else.

Among posts from Ian Schafer and Nick Parish we find our humble blog, which has a post from July 2007 written by our own editor emeritus SuperSpy titled “Because Your Girlfriend Bores You Shitless.” SuperSpy has a way with words, doesn’t she? In reality, this entry should come with a steroids-era type asterisk, as SuperSpy was blogging away on WordPress long before AgencySpy migrated over to Mediabistro. The more you know.

Thursday Morning Stir

-Century 21 turns 40 and it’s celebrating by, among other things, launching a new website. link

-For those interested, here’s a Cannes 2011 photo collection from Mr. Adrants himself, Steve Hall. link

-Chicago/Santa Monica-based post house Optimus hired Matt McLaughlin as marketing director.

-Euro RSCG Australia wants to help the White House gain a new sponsor (above). link

-Summer’s Eve pulled one of its ridiculous ads, you don’t say? link

 

Thursday Odds and Ends

-PJA Advertising CEO talk about the “dark side of agency life.” link

-Websites ally against Google in the local ad war. link

-10 tips on how to use the C-word, meaning crowdsourcing. link

-Groupon has closed about half of its $1 billion round of funding. link

-BP easily took the top spot in Consumerist’s biggest business debacle of 2010 list. link

-A U.S. district judge shoots down a Board of Health directive that requires displaying graphic anti-smoking ads in NYC. link

-Hey, look who’s accepting applications for a 2011 Summer internship. link

-Steve Hall makes the natural transition into writing about “sexy advertising” for Playboy’s SmokingJacket.com. link

Thanks everyone for a great 2010. Wishing all of you a Happy New Year. We are off tomorrow but will be back in full form on Monday, January 3. Onward to 2011!