Today we can confirm that three top executives have either left or will be leaving their respective agencies.
First: Tito Melega, who was creative director, Americas at TBWA\Chiat\Day, is no longer with the agency as of today. Melega, who spent four years with TBWA, described his own role as “Creative Director, Americas of all things Nissan.”
At the moment we have no word on where Melega is heading or who will replace him, though a spokesperson tells us that CCO Steven Butler ”is currently creative lead” on Nissan. For context, the client most recently shared a bit of “Tough Love” via 80s rocker Bret Michaels.
Logic would lead one to believe that Melega will land another role at a major agency, quite possibly one with notable auto industry clients: prior to joining TBWA and working on Nissan, he held the VP/CD position at BBDO, where his accounts included Mitsbushi.
He was an art director at Team One from 2000 to 2005, and his earlier career includes stints at AD positions with JWT, Fallon, Ogilvy and Saatchi & Saatchi Los Angeles.