TBWA/Chiat/Day NY Loses Embassy Suites For Good; Told Ya So

Back in February of this year when Embassy Suites went up for review (read about it), it seemed unlikely that AOR TBWA/C/D NY would manage to keep its grip on the $15 million client. AdWeek reports that the work was given to BBDO Atlanta. Others making mad grabs for the biz include Saatchi & Saatchi NY, GSDM’s Idea City (Austin, Texas), DraftFCB SF and Independent Amalgamated.

It’s been a big week for BBDO Atlanta, which also won Erickson’s Retirement &#151 a $12 million deal that few will complain about.

MEDIABISTRO EVENTS

Get Social Media Marketing Secrets from Experts

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.