The Next Google Tool That Could Help Kill Advertising

Starting at just $50k per year, Google’s latest tool aims to turn online shopping up a notch &#151 to the extent that they’re calling it an alternative to advertising. Why? Because when it comes to online shopping, search results are (apparently) more likely to lead to a sale.

Google’s Commerce Search marries paid search to your site, making your customers’ product searching more effective. It’s trackable with Google Analytics, meaning retailers can stay up on which products are, say, getting traffic but not sales.

via Business Insider

More: “Cool: Google’s Bar Code Logo Scans”

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.