Translation Picks Up New Presidents

IPG’s Translation is the agency headed by Steve Stoute, who recently partnered with Jay-Z (Shawn Carter) and today those guys announced the addition and promotion of two top people: Jason Peterson and John McBride will act as co-presidents, reporting to Stoute.

Hmm, that’s interesting. Any time a company puts two people in the president position you have to wonder: why not just let one lead? Whatever the case, the guys’ secondary titles are more helpful &#151 McBride is chief strategy officer and Peterson is ecd.

Peterson, for one, was a founding partner of Berlin Cameron United. We wondered where he’d gone.

McBride was promoted from the director of strategy spot, and was also a founding partner of Translation.

More: “Hova! Hova! Jay-Z Heads To Madison Avenue”

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.