Update: Apparently, a friend owns the villa, not the agency.

"Give us a project, we'll give you a villa."

That's the headline that accompanies Ad Store's offer to potential clients. Here's the rest;

"At The Ad Store New York, we not only show you great results, we'll also show you our appreciation. Give us a project* and we'll give you seven days/six nights for 2, free at this magnificent villa in Puglia, Italy. Don’t think of it as a bribe. The entire package can be used as a great incentive for your employees. After all, great work should reap great rewards. At least it does at The Ad Store."

Wait, is this bribery? Maybe not, but it's definitely a different approach. But um, why do they own a villa?

More: "Dell Throws a Blogger at AgencySpy and Tribble, to Dispel Jones Rumor"