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Yep, This is Happening: Domino’s, CP+B Bring Us Live Pizza-Making from the SLC

Yeah, we got this news just before noon EST, but thanks to meetings and what not, we were kinda hampered. But, whatever the case, let us tell you if you haven’t heard already that CP+B and longtime client Domino’s continue their efforts to promote ultimate transparency for the brand to the masses with “Domino’s Live.” Salt Lake City is the pizza chain’s venue of choice for this pilot program, and with the aid of five installed cameras, we get quite the glimpse into the what happens when pizza chains stop being nice and start getting real. Ok, maybe it’s not that dramatic, nor as high-tension or unintentionally hilarious as something like Food Network’s Restaurant Stakeout and its host with horrible grammar, but you can check out the goings on here. Consider this effort one that brings your Domino’s web-based “Pizza Tracker” to life, if you will, though we’re not sure which viewing experience is more exciting at this point.

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