We officially live in an age where “Tweetphony” is not only a thing, but it’s one of the better ideas I’ve seen executed on social media.
From Havas Digital Amsterdam, the Tweetphony microsite allows visitors to play with a little on-screen keyboard, which is then transcribed into a 140-character tweet. Then, the world’s largest professional pop, jazz and light music orchestra in the world, the Metropole Orchestra, will choose their favorite musical tweets and perform them as part of an 8-hour concert this Friday, which will be live-streamed on the Tweetphony site.
By now, you’re probably asking, “Wait, how is this a good idea?” Now, realize I didn’t say that this was necessarily a good idea; I merely stated that this is one of the better ideas I’ve seen on social media. After all, it takes a lot more thinking, creativity, and time to pull of something like this than it does to make another stupid parody Twitter account (I’m looking at you, @SleepyRomney). It’s kind of a giant waste of time for a small amount of recognition, but it’s also pretty cool so props to Havas. You haven’t done anything this cool today, so calm down.