When I first watched this spot from DARE Vancouver, I thought, “Wait, if the BC Children’s Hospital is so full, then why do they need donations to help fund a new building? Shouldn’t they be rich?” Then, I realized “Oh yeah, healthcare is free in Canada. Well, this is what happens when you stick it to capitalism.”
Then, it all started making sense. Why did riots erupt so quickly in Vancouver after the Canucks lost the Stanley Cup? Because locals knew they could get terribly injured as the streets of British Columbia burned without any sort of monetary penalty for going to the hospital. I mean, if you’re the kind of person who isn’t quite a riot fanatic, but fancies the possibility of widespread looting and destruction every once in a while, doesn’t Vancouver sound like a great place to settle down?
It’s as though the hockey riots and Olympic riots were basically a billboard to the world advertising Vancouver, a nice place where you can cut loose once in a while. Next thing you know, you have population overflow, the hospitals get filled to the brim with injured kids out staging little riots about candy or stickers or whatever, and now the BC Children’s Hospital is forced to make the above spot. It’s as though Canada’s SOCIALISM is doubly screwing its hospitals. You guys, is this the kind of country you want your children to grow up in? Where hospitals’ ceilings are like four feet tall and kids DIE?
However, if you’re feeling charitable, you can give to the campaign for the BC Children’s Hospital here. One more spot, “Hospital Ward,” and credits follow after the jump.
Agency: Dare, Vancouver
Executive Creative Directors: Rob Sweetman, Bryan Collins
Associate Creative Directors: Addie Gillespie, Mia Thomsett
Art Directors: Addie Gillespie, Mia Thomsett
Copywriters: Addie Gillespie, Mia Thomsett
Agency Producer: Mike Hasinoff
Account Lead: Natalie Wu, Marcel Da Silva
Planner: Catherine Piercy
TV – “Hospital Ward”, “Operating Room”
Director: Miles Jay
Production Company: OPC FamilyStyle
Executive Producer: Harland Weiss. Donovan Boden
Producer: Tony Di Marco
Director of Photography: Andre Pienaar
Post Production: PosterBoy Edit, Toronto
Editor: Mark Paiva
Telecine: Alter Ego, Toronto
Colorist: Eric Whipp, Wade Odlum
Online: Crush, Toronto
Sound Design: Adelphoi Music, London
Voice-over Casting and Record: GGRP, Vancouver
Sound Mix: Koko Productions, Vancouver
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