Barnes & Noble announced today that they are taking a leaf from Amazon’s playbook. B&N has just signed its “first direct e-reader channel offering” to carry manga published by Viz Media, one of the leading manga publishers in the US.
Nook Color and Nook Tablet owners can now choose from an extensive collection of titles from Viz Media’s Shojo Beat and Shonen Sunday imprints. This includes over a hundred volumes from 18 series, and each volume can be bought for $5 to $10. B&N has also promised to add new volumes as well as digital previews weekly.
Now that both B&N and Amazon have an Android tablet which can display color comics, it looks like we’ll start to see real competition between the 2. Amazon launched the Kindle Fire with a number of exclusive titles (including Watchmen, and numerous Marvel titles). Barnes & Noble retaliated by pulling those titles from their store shelves.
Editor’s Note: The original version of this post mistakenly identified the deal as an exclusive.