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Posts Tagged ‘Aapo Markkanen’

App Revenues To Reach $25B This Year: ABI Research

Revenue from apps is expected to reach $25 billion in 2013, according to a new forecast from ABI Research. According to the forecast, revenue from apps sold on tablets is expected to reach $8.8 billion this year, while smartphone apps are expected to bring in $16.4 billion. The forecast is also calling for Apple to dominate the app marketplace and bring in 65 percent of the revenues. Google Play is forecast to account for 27 percent of revenues and 8 percent of app revenues are expected to come from “other mobile platforms.”

Here is more from the report: “As part of a main trend, tablet apps will steadily increase their share of the market over the coming years, to an extent that they will, in 2017, nearly match the smartphone application revenues and surpass them in 2018, when the combined revenue base will reach $92 billion.”

“The larger screen makes apps and content look and feel better, so there are more lucrative opportunities,” commented Aapo Markkanen, ABI Research’s senior analyst. “One might think that the bigger installed base of smartphones would compensate for the disparity, but that notion fails to take into account the arrival of low-cost tablets, which hasn’t even started yet at its earnest.”

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Cumulative Mobile App Revenue Is Predicted To Pass $30B By The End Of 2012

Cumulative mobile app revenue is expected to reach $30 billion this year, according to a new report from ABI Research. This number is almost double app revenues 2011. This number includes revenues generated from app sales, in-app purchases, subscriptions, and in-app advertisements.

“Consumers’ high interest in apps has for long time been obvious from download volumes, but it’s 2012 that will go down in history as the year when the economic side of the business finally took off,” said Aapo Markkanen, senior analyst at ABI Research, in a statement. “We’re no longer talking only about a short-term gold rush. Apps have become a major digital industry.”

While Apple has been the company to make this whole market place possible, Markkanen said that Google has stood out this year in particular. Markkanen estimates that about a third of annual app revenues come from Android developers. “If the old Android Market was a garage sale of the industry then the new Google Play has begun resembling a respectable department store,” Markkanen added.