New York Times Magazine ledesheet for 4.25.10: “Before he goes to sleep, between 11 and midnight, Dan Pfeiffer, the White House communications director, typically checks in by e-mail with the same reporter: Mike Allen of Politico, who is also the first reporter Pfeiffer corresponds with after he wakes up at 4:20. A hyperactive former Eagle Scout, Allen will have been up for hours, if he ever went to bed. Whether or not he did is one of the many little mysteries that surround him. The abiding certainty about Allen is that sometime between 5:30 and 8:30 a.m., seven days a week, he hits ‘send’ on a mass e-mail newsletter that some of America’s most influential people will read before they say a word to their spouses. ” -from “The Insiders’ Insider,” by Mark Leibovich
COVER STORY – In a town of movers and shakers, one straw stands alone in stirring the media drink, Mike Allen of Playbook. His daily e-mail is must-see reading for the White House, party pundits, news organizations, D.C. insiders and Beltway bygones. From Congressional referenda to party sightings, Allen’s mash-up of newsbreaks and buzz is a standing BlackBerry breakfast for the Foggy Bottom and Cap Hill dawn patrols. New York Times national political reporter Mark Leibovich profiles the man known to many, but of whom little is known.