Another Chick-Lit Cover with Legs

because-shecan.jpgIn the words of Rachel Kramer Bussel, “Is it me, or does this cover look nothing like Judith Regan?” Still, color me impressed that Warner’s going to the trouble of putting the cover to Bridie Clark’s much-anticipated novel up on Amazon nine months in advance of the pub date…and I like all the ways it goes against the usual chick-lit cover grain, from the blue tone to the stone-cold solid typeface, even as it spotlights the cartoony babe. (Note to the designer: please don’t go spoiling it by sticking a blurb in that blank upper-right hand corner!)

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Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.