AppNewser Appdata 10,000 Words FishbowlNY FishbowlDC TVNewser TVSpy LostRemote AgencySpy PRNewser MediaJobsDaily UnBeige SocialTimes

Publisher Plays Hide and Seek Game in London

The Times’ Elsa McLaren reports that shoppers can discover a true bargain among the bookshelves today after 300 copies of a new novel have been hidden among the titles of unsuspecting bookshops across London. THE IDIOCY OF IDEARS by an unnamed author has been planted in the fiction, poetry, art, philosophy and travel sections of Waterstones, Borders, Foyles and Blackwells in Central London. Deemed a “brilliant expose of an education system that has now all but disappeared” by its publishers, they wanted to spread the word by engaging in “the opposite of shoplifting.”

Will it work? “We don’t think Waterstone’s will say that because it’s been left in their shop therefore it belongs to them,” said Steve Lowe, director of The Aquarium. “I think the ones in the fiction and travel sections will be discovered first, but the ones in the poetry and philosophy sections will probably hang around a lot longer.” No comment as yet from Waterstone’s, and something tells me they will keep mum on this for a while longer…

Mediabistro Course

Freelancing 101 Online Boot Camp

Freelancing 101Starting April 28, this online event will show you the best way to start your freelancing career, from the first steps of self-advertising and marketing, to building your schedule and managing clients. By the end of this online boot camp you will have a plan for making a profitable career as a freelancer, and the skill set to devote yourself to it. Register now!