As we noted earlier this afternoon, Random House, Inc. announced some sweeping adjustments in digital responsibilities at the conglomerate publisher. In a staff memo, Sales, Operations, and Digital president Madeline McIntosh explained the changes and gave some insight into recent projects–returning to Random House leadership after a stint at Amazon.

Among the many changes, V.P. of Online Marketing Pete McCarthy will have expanded responsibilities. The memo praised his department’s “work with Doubleday on the ‘second wave’ campaign for Dan Brown‘s The Lost Symbol [as] an excellent example of the sales magic that can be created by combining corporate technology and analytics expertise with the publisher’s stellar creative campaign.” In addition to his old responsibilities McCarthy will now oversee Christine McNamara in her new role as V.P. of Partnership Development.

Crown Publishing V.P. of Group Sales Director Amanda Close will now serve as V.P. of Digital Sales and Business Development. McIntosh explained why: “she stepped in with great agility when Jaci and I asked her to coordinate the cross-functional team evaluating Apple’s new e-book program.”

Finally, Random House’s V.P. of Digital Matt Shatz will be leaving to serve as Head of Strategic Content Relationships at Nokia.

Read more about the changes here. The full memo follows after the jump.

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As news broke yesterday that Random House would split Crown Publishing Group into two distinct groups, GalleyCat asked Random House, Inc. spokesperson Stuart Applebaum what the reorganization meant for overall digital publishing efforts at the conglomerate.

“The person who will lead our digital momentum is Madeline McIntosh,” he explained, referring to the Nov. 2 re-hiring of the digital executive. “She had been with Random House and its predecessor companies prior to leaving us in mid-2008 to join to Amazon. [Random House CEO] Markus Dohle brought her back last month. She’s starting in December to be president, Sales, Operations, and Digital She’s been one of the online marketing pioneers.”

Yesterday’s reorganization leaves Crown trade publishing imprints on one side and Random House Audio Group and the Random House Information Group on the other. Crown Publishing Group publisher Jenny Frost is leaving the company. Doubleday Canada’s executive publisher Maya Mavjee will take over as publisher of the restructured Crown Publishing Group.