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Posts Tagged ‘Margot Schupf’

Digital Editorial Director Picked at HarperCollins

hclogod.gifYesterday HarperCollins named Margot Schupf to the newly created position of digital editorial director at the conglomerate publisher’s Morrow/Avon/Eos group.

According to Crain’s NY, the experimental post will allow Schupf to explore backlist titles, work on digital promotions, and even develop digital-only books. Before joining HarperCollins, Schupf was an associate publisher at the company.

Morrow/Avon/Eos publisher Liate Stehlik explained the new position in the article: “Everyone has a digital hat on these days … Now we have one person charged with looking at books from this [digital] perspective and who may find opportunities you don’t see when you’re entrenched in the day-to-day.”

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Dangerous Book Inspires Copycats

So Conn and Hal Iggulden‘s DANGEROUS BOOK FOR BOYS is proving to be quite the success over here after its popularity took the UK by storm last year. And because of this, reports USA TODAY’s Bob Minzesheimer, we’re about to see a slew of copycats, some of which are geared towards girls (as evident by the covers you see here.)

Collins executive Margot Schupf says similar books are “inevitable. Any success breeds copies.” It also raised the question, “What about girls?” although boys are a tougher market for publishers. Such manuals, Minzesheimer writes, strike “a chord among parents who have a nostalgic/retro longing to share with their own kids the same kind of good, old-fashioned creative play, both indoor and outdoor, that they grew up doing.