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Wednesday, Nov 26
What's New With... SharedBook?
And SharedBook's collaborations aren't limited to publishing houses—the company has also created affiliate relationships with independent bookstores like Tattered Cover (Denver, CO) and Capitol Book and News (Montgomery, AL) as well as websites like Grandparents.com and Kidmondo. Vanderlip also filled us in on the most recent developments with Book It!, the newest version of the former "Blog2Print" widget, a tool enabling readers to select content from any participating site, save it to a clipboard, then create a book around it. "Content owners are showing as strong an interest in that as the consumers," she told us, as we delved into the potential applications for academic coursework and the ways in which the prepared content could be further personalized before publication. See, in a similar vein, last year's "Create-a-Cookbook" project... one of several new ways of packaging and selling content that Vanderlip optimistically predicts will help transform the economics of the publishing industry. "We've had some good luck with people who finally understand what our tools can do," she said of the past year's developments. "There's been an enormous research effort to find more and more ways to enhance the product... digital innovations with value propositions to the end user. Some companies are more limited in what they're willing to do than others, but I think that's always the case." Email This Post |
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