Your Pets Did Not Ask To Become Marketing Aides, People!

When the ARCs for Where Am I Wearing?, a globetrotting examination of the places our clothes were made, showed up at his home, Kelsey Timmerman might have taken this blog’s title perhaps a touch too literally… except that our publicity contacts at Wiley, which is publishing the book in November, swear to us that he’d never heard of the site before.

Which was somewhat depressing. Fortunately, the GalleyCat Army was on hand to squelch any feelings of insecurity.

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.