Morning Media Newsfeed 01.26.12
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A Decline In Viewers For State Of The Union Address (NYT / Media Decoder)
The State of the Union address Tuesday night was seen by 37.8 million television viewers, according to figures released by Nielsen, by far the fewest who have watched President Barack Obama give the address. WSJ: It was the third-least-watched State of the Union address since 1993. TVNewser: Fox News Channel was the most-watched cable news channel during President Obama's third State of the Union address Tuesday night, in both total viewers and adults 25-54. Multichannel News: Some 9.3 million viewers watched President Obama's State of the Union address on the cable news networks Tuesday night, with Fox News Channel setting the pace with the largest audience and the most watchers in the target demo. B&C: MSNBC edged out a second-place finish with 2.82 million total viewers, and CNN had 2.67 million, according to Nielsen national ratings. Mediaite: "You open with 'I killed Bin Laden?'" Jon Stewart asked, incredulous. "Does Rick Springfield open with 'Jessie's Girl?'" 10,000 Words: Twitter put together an infographic to illustrate Tuesday night's activity on the site, including this whopping number: 766,681 users tweeted between 9:05 p.m. and 10:40 p.m. with a State of the Union-related hashtag. AllTwitter: And the moment that garnered the highest tweets per second? President Obama's "spilled milk" joke, which saw 14,131 tweets per minute.
Gingrich Admits ABC Claim Was False (Politico / Dylan Byers)
After nearly one week on the defensive, CNN's John King reported Wednesday night that Newt Gingrich's claim about offering witnesses to ABC News in his defense -- to rebut the network's interview with his second wife, Marianne Gingrich -- was not true. NYT: As the debates have taken on an outsized significance in this Republican primary, attention has shifted to whether the news media, in their desire for a television moment, are creating too raucous an atmosphere. CJR / The Swing States Project: In short, the political news landscape is expanding, becoming more immediate, and becoming more customizable. So I was struck, when speaking with voters in the run-up to last week's GOP primary in South Carolina, how many said they turned for information about the candidates to the most old-school and embattled of media outlets: the local newspaper. CJR / The Swing States Project: The Denver Post's decision to send just one writer, Mike Littwin, to cover the New Hampshire GOP presidential primary might have raised many eyebrows in the past. Littwin is a liberal, and a fairly flaming one at that.
Hallmark Replaces Martha Stewart With Marie Osmond (NY Post)
Hallmark Channel is replacing The Martha Stewart Show, the domestic diva's flagship TV property, with a new daily show fronted by veteran song-and-dance entertainer Marie Osmond.
Journalists See 320 Percent Increase In Facebook Subscribers (AllFacebook)
A Facebook analysis studying journalists' use of the subscribe feature finds that the group has experienced a 320 percent average increase in subscribers since November. However, this feature only became available in September, and this analysis is only based on 25 media profiles. Inside Facebook: Facebook's heavy push of the subscribe feature has apparently paid off, as thousands of journalists enabled subscribers after its launch in September, according to a note on the Journalists + Facebook page. 10,000 Words: Links accounted for 62 percent of posts, a call to action (promotional language like "check this out") accounted for 30 percent, questions and input accounted for 25 percent, videos accounted for 13 percent, and photos accounted for 12 percent. paidContent: Before you think that subscribe has been taken over by those working in the world of blogs and digital-first news sites, think again. Facebook said that among those early adopters, the highest concentration of journalists using subscribe were from two of the most old-school publications: The Washington Post has more than 90 journalists using it, and The New York Times has over 50. Nieman Journalism Lab: Write about current affairs. Add in a little commentary (or a question). And, for the love of all that is holy, include a link. Those are three of the takeaways from some new data Facebook just released on the use of its subscribe feature -- the social network's way to let journalists and readers connect without broaching the knotty issue of "friending." TechCrunch: If Facebook can get your favorite journalists publishing through subscribe, you'll have less need for Twitter.
Press Freedom Index: Occupy Wall Street Journalist Arrests Cost U.S. Dearly In Latest Survey (HuffPost)
The targeting of journalists covering the Occupy Wall Street movement has caused the United States to drop precipitously in a leading survey of press freedom.
Game On! NBCU To Smother Super Bowl (TVNewser)
It's more than just a game…it's an opportunity to absolutely blanket TV viewers with the spoils of your consolidated company. Call it Super Bowl everywhere. NBC TV may have the rights to Super Bowl XLVI, but if you turn on just about any NBC Universal channel or watch any NBC-produced program, you will see Super Bowl-themed programming next week. AllFacebook: Football fans looking for player statistics for Super Bowl XLVI have a multitude of sources to choose from, but for those looking for Facebook statistics on the big game, we've got you covered. AdAge / Super Bowl: Cars.com has released the ad it's running during the Super Bowl. It's from DDB Chicago, and it's a weird one. THR: There's still a week-and-a-half to go until Super Bowl Sunday, but GoDaddy is getting a head start by releasing its Super Bowl commercial early. AdAge / Super Bowl: Thanks to changing strategies surrounding Super Bowl advertising, a network that no longer has anything to do with broadcasting the gridiron classic was able to snare a commercial that is part of the buildup to the event Feb. 5. paidContent: The ultimate "big game" will get its first live video presentation on personal computers, tablets, and mobile phones when NBC airs the Super Bowl Feb. 5. But while some brands, including General Motors, have bought into digital packages generally ranging from $300,000-$600,000, advertisers have so far not shown the same enthusiasm for the live stream as they have the sold-out TV broadcast. Mashable: The National Football League is going to allow players to tweet during the game from this Sunday's Pro Bowl. THR: Not only are players allowed to tweet, but the NFL is encouraging them to do so by setting up a computer on each sideline where players can use Twitter. Tweeting is voluntary, and only one player can tweet at a time.
The Daily Mail, an omnivorous middle-market British tabloid, has quietly unseated The New York Times to become the newspaper with the biggest online reach in the world, according to figures from online tracking service comScore.
Facebook, NYT Team Up On Interactive Oscar Ballot (AllFacebook)
The New York Times teamed up with Facebook on an interactive application that allows movie buffs to vote on this year's Academy Awards and share their choices with their friends.
Netflix Wants To 'Get Along With Everyone,' Not Facilitate Cord-Cutting (AdAge / MediaWorks)
Netflix wants to "get along with everyone" and isn't interested in facilitating cord-cutting, CEO Reed Hastings said in a conference call Wednesday to discuss the company's latest financial results. TechCrunch: If you look closely at Netflix's fourth-quarter earnings, it will become clear why the company wanted to split its DVD and streaming businesses. Multichannel News: After a customer backlash that caught it off guard, Netflix fared better than it expected on the Internet video front in the fourth quarter of 2011, adding 220,000 U.S. streaming-only subscribers -- while it shed 2.76 million DVD-by-mail customers during the period. B&C: Losses on its international services widened to nearly $60 million, and overall net income declined to $41 million for the last quarter of 2011. Net income for the year totaled $231.6 million in 2011, up from $160.9 million in 2010. TechCrunch: When Hastings was asked about the future of DVD profitability and DVD subscriber share on Netflix's fourth-quarter earnings call Wednesday afternoon, he simply stated: "We expect DVD subscribers to decline every quarter…forever." CNET / Media Maverick: Hastings, who has sent mixed signals for the past year about whether the company was committed to DVDs for the long term and whether he believed discs still had a long life left, sounded a very loud death knell Wednesday for the format. paidContent: With Netflix evolving from its origin point as an online DVD service to a digital content company that wants to go head-to-head with pay cable giants like HBO, pulling faith out of the disc business will have its short-term consequences. Business Insider / Silicon Alley Insider: In Netflix's earnings letter to shareholders it lays out an interesting vision for the future of TV. GigaOM / NewTeeVee: The company may have another interesting product in store for its streaming subscribers: 3-D movies.
Few executives have -- and continue to have -- the kind of impact on the broadcasting business that 2012 NATPE Brandon Tartikoff Legacy Award honoree Dennis Swanson has. In a wide-ranging interview at NATPE Wednesday with B&C contributing editor Paige Albiniak, Swanson discussed his decades-long career. Topics included his early conversations with Oprah Winfrey (Swanson gave Winfrey her big break) and the future of broadcasting and Fox TV stations, where he is currently president of station operations. B&C: OWN is revamping Rosie O'Donnell's struggling talker, The Rosie Show, with a new look and executive producer in Rachael Ray's Shane Farley.
Bonus Grinches At Bloomberg (NY Post)
Bloomberg employees are riled that the financial data giant is doling out lower-than-expected pay for 2011 despite a 10.5 percent jump in overall revenue.
HFPA Was Perceived As Joke, Former Dick Clark Executive Says (LA Times / Company Town)
The Hollywood Foreign Press Association, owner of the Golden Globe Awards, was "considered somewhat a joke" before Dick Clark Productions partnered with the association on the television show, a former top executive at the company testified Wednesday.
The Manhattan district attorney's office is investigating an accusation that Greg Kelly, a local television anchor who is a son of Police Commissioner Raymond W. Kelly, raped a young woman in Lower Manhattan last October, law enforcement officials and Greg Kelly's lawyer said Wednesday.
Where Are The Women And Non-White Media Critics? (Washington City Paper / City Desk)
With all of the changes happening in journalism, it seems to be a good time to opine and report about the media. Plenty of blogs and bloggers do so brilliantly, but so do a few hearty souls in traditional outlets. A quick brainstorm session brought forth a list of high-profile names: Jim Romenesko and Andrew Beaujon, yes. But also, The Daily Beast's Howard Kurtz, NYU's Jay Rosen, the Maynard Institute's Richard Prince, plus four more City Paper alumni: Reuters' Jack Shafer, The New York Times' David Carr, former New York Observer media beatster Tom Scocca (now at Deadspin), and The Washington Post's Erik Wemple. Aside from Prince, all of these people are white men.
Amazon's Hit Man (Bloomberg Businessweek)
Larry Kirshbaum was the ultimate book-industry insider -- until Amazon called.