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Friday, Feb 03

Newsfeed Update: 02.03.12

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SuperBowlXLVILogo100x100.jpgWhere To Watch The 2012 Super Bowl Live Online (GigaOM / NewTeeVee)
Here's our growing list of online resources for Super Bowl XLVI Sunday. AdAge / Super Bowl: In a 60-second apocalyptic-themed Super Bowl spot that will air during the game's first quarter, GM's Chevrolet brand manages to get in a dig at crosstown rival Ford. Adweek / AdFreak: It's been quite amazing how many finished Super Bowl spots, not just teasers, have been released online before this year's game. This morning we have two more 30-second spots -- E*Trade's "Fatherhood" spot from Grey, New York, and Century 21's "Smarter. Bolder. Faster," from Red Tettemer + Partners in Philadelphia. AdAge / Super Bowl: It's no wonder that the lovely Adriana Lima was the pick for not one, but two, marketers' Super Bowl ads in 2012. Both Kia and Teleflora have chosen her to star in their spots, and considering the millions of dollars spent on airtime during the game, they are hoping for some serious ROI. AdAge / Super Bowl: It's no wonder that the lovely Adriana Lima was the pick for not one, but two, marketers' Super Bowl ads in 2012. Both Kia and Teleflora have chosen her to star in their spots, and considering the millions of dollars spent on airtime during the game, they are hoping for some serious ROI. AdAge / Super Bowl: Like monkeys in your Super Bowl ads? Funny gags? Celebrities? Then you probably already love Bryan Buckley, who has directed 42 Super Bowl ads for the likes of FedEx, CareerBuilder, Bud Light, and E-Trade, a few of which made our all-time best list. AdAge / Global: The United Kingdom doesn't have a lot of Super Bowl fans, but Chrysler hopes to wow them Sunday by relaunching the brand during the British broadcast of the game on Sky satellite TV. TVNewser: Matt Lauer stayed behind in New York Friday while his Today family was in Indianapolis ahead of the Super Bowl Sunday. Lauer will be at the White House this weekend for the annual live pregame presidential interview. Yahoo! News / The Cutline: The Puppy Bowl, Animal Planet's furry fit of Super Bowl counterprogramming, returns for its eighth year of tail-wagging and terrier touchdowns Sunday afternoon.

Look For NYT On Pinterest Soon, But Not A Facebook App (Poynter / MediaWire)
New York Times social media editor Liz Heron said during a talk in London Friday that the Times will have a presence on Pinterest soon.

Former Myspace, MTV Exec Nada Stirratt Joins Data Giant Acxiom (AdAge / Digital)
Former Myspace, MTV, and AOL exec Nada Stirratt has a new job: She's joined former Microsoft advertising chief Scott Howe at Arkansas-based data giant Acxiom.

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