Agencies

Spin the Agencies of Record

Account wins in this edition of Spin the Agencies of Record includes large online travel and flower sites, Greek drama for the troops, and an online tool for estate and will planning:

Expedia.com flys with the HL Group as agency of record

MWW's relationship with 1-800-FLOWERS blossoms to bring more Popcorn Factory, Fannie May and Cheryl&Co gift baskets to you and yours

Dan Klores (DKC) goes Greek for the Theater of War, a production company contracted by the Defense Centers of Excellence for Psychological Health and Traumatic Brain Injury to bring the plays of Sophocles to military audiences

Executor's Resource hires Impact Communications


Ogilvy PR Adds Digital Strategists

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Digital Strategists Jackie Titus and Dan Schreibstein joined Ogilvy PR's 360° Digital Influence division today.

Prior to joining Ogilvy PR. Titus consulted on corporate social responsibility (CSR) and environmental platforms for Unilever in the United States and worked with organizations including the National Park Foundation and Boys & Girls Club of America.

Schreibstein will specialize in email marketing strategies. Previously, he headed email acquisition marketing for online financial publisher The Motley Fool.

Fleishman Hillard SVP Moves to Razorfish as Director of Social Media/Word Of Mouth

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Razorfish hired a former Fleishman-Hillard SVP of Digital Communications to serve as Director of Word of Mouth/Social Media. The digital agency confirmed the hire but would not disclose the person's identity. Fleishman-Hillard declined to comment.

As our sister blog AgencySpy points out, it's a bit ironic that we heard about the new word of mouth hire via word of mouth, however neither agency would confirm the person via word of mouth. Yet talk to any major digital agency executive and they will gladly pontificate about transparency in social media and PR.

Fleishman currently has a job listing up for an SVP of Digital Communications in their Chicago office, although the agency couldn't confirm if that is a replacement position or expansion.

UPDATE: Well that didn't take long. Readers write in that Cristina Lawrence is the SVP in question. She tweeted today, "Have a few a days off before I start the new gig" and has also posted similar updates to her Facebook page.

Mary-Elisabeth Ghanem To Join Yahoo PR

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First on PRNewser: DiGennaro Communications account director Mary-Elisabeth Ghanem is leaving the agency to take a position with Yahoo's internal PR team.

Today is her last day and she will be working in Yahoo's New York office starting next week.

At DiGennaro, Ghanem's clients included Digitas, mcgarrybowen, The Brand Union and 42 Entertainment. Both Ghanem and Yahoo PR were not immediately available for comment.

UPDATE: A Yahoo spokesperson tells PRNewser Ghanem will join as manager of PR in the group supporting supporting advertisers, agencies, and associations. She is a "new addition" to the team.

America's Most Wanted New Media Editor Opens Digital Consultancy

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Chris Brown, the managing editor for new media at Fox's America's Most Wanted will leave the show to focus on his digital consultancy full time beginning in January.

Brown started "Chris Brown TV" after leaving local San Francisco TV station KRON in 2003 and went permanent again with Fox three years ago. He's juggled his freelance work since, consulting to large PR firms Porter Novelli and APCO Worldwide, and on digital strategy for the Washington Times, UPI and the Abundant Forrests Alliance. "There's so much exciting work going on in PR and public affairs, it seems like the right time to make it a full-time occupation," Brown told PRNewser over email.

Brown's six person team at Fox ushered AMW from a middle America favorite on the dial, to an integrated media property with a social presence. AMW.com both draws advertisers and helps the relentless John Walsh root out the bad guys.

AMW traffic is big among TV show sites, losing only to Dancing with the Stars during November sweeps, ahead of NCIS, The Office, Survivor, and Heroes, Brown said. The online effort serendipitously coincided with the explosion of social networks, and has led to the capture of more than 100 people, including fugitives in Mexico, India and Israel, since he joined in 2007.

More on Edelman and Linden Lab

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Linden Lab, creators of 3D virtual world Second Life, has selected Edelman as the company's agency of record and the deal should be announced in a few weeks, a source told PRNewser last week.

In a new revelation, blogger Doug Thompson points out that Edelman recently hired Kristen Mitchel, "who was one of the chief contacts on the Lab's business when she was at Lewis." Lewis PR is Linden Lab's current agency of record.

"Whether her move to Edelman contributed to the decision, whether she'll work on the account under the new agency banner, or whether the idea of 'fresh blood' really means that remains to be seen," wrote Thompson.

Catherine Smith, Director of Marketing and Communications at Linden Lab, told PRNewser last week that the company "has worked with LEWIS PR in the US and several international markets since 2006. We've recently completed an agency review, but are not ready to announce any changes to our agency of record at this point."

A source said the contract is worth $1 million. Linden Lab declined to comment on the figure. Edelman could not immediately be reached for comment.

Boutique Agency Owner: How I Got Acquired

New York agency KCSA acquired Boston-based TanenPR last month. What lead to the deal? "Through an agent, I connected with several firms in New York. After initial discussions, I narrowed down the choices to two companies," said TanenPR founder Julia Tanen in a MetroWest guest byline.

One of her sticking points: being able to keep her staff. Tanen gives advice to others in her shoes.

Who Got Hired To Do Vogue Digital Work? Hint: It's Not a PR Agency

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[Vogue editor Anna Wintour]

Talk to any PR agency CEO these days about social media and you will hear about things like the "tremendous opportunity" digital and social media represent. That is true. The challenge is will that opportunity be for PR agencies, ad agencies, "social" agencies or others? So far the answer has been a little bit for everyone, and certainly the changing competitive set is keeping agency execs scrambling to stay on top of their game.

In one high profile account win this week, Blue State Digital won a contract with Condé Nast to do digital work on both the editorial and business sides of Vogue.

Blue State created my.barackobama.com and said profits are up 40% in 2009, due somewhat to expanding outside of political clients and landing work with National Geographic, the Red Cross, Hearst Publishing and Focus Features.

Air America and Trylon SMR Part Ways

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First on PRNewser: Progressive talk radio network Air America is bringing all PR in house, CEO Bennett Zier said in a phone interview with PRNewser today. The company had previously retained New York-based Trylon SMR as its agency of record.

Zier said Trylon was "very good and very effective for us" and that the company will, "continue to work with them on projects moving forward." Asked about the impetus for the move, Zier said, "Air America is a company that has a lot of in-house expertise and we're tapping into that."

Trylon SMR President Lloyd P. Trufelman told PRNewser, "clients come and go and there is no animosity." He said "everything was amicable," and that the move came as "no surprise," given that clients are still "tightening budgets."

Lippe Taylor Names Jim Joseph Partner and President

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Lifestyle/women focused focused agency Lippe Taylor hired Jim Joseph as partner and president. Joseph has spent the majority of his career with Publicis Groupe, most recently with the holding company's Saatchi and Saatchi Wellness agency.

Joseph will work to broaden the agency's offerings to include more marketing and digital advertising services. Lippe Taylor Founder and CEO Maureen Lippe called the hire "a match made in heaven."

RELATED: Karen Davis Joins Lippe Taylor as VP

Previously

Publicis Combines Worldwide PR Under MS&L Banner

Spin the Agencies of Record

HARO and RLM PR No Longer Working Together

Paul Wilmot Communications Closes LA Office

Seeds for Strategic Alliance Between Epiphany and Porter Novelli Planted at BlogHer

Spin the Agencies of Record

Raleigh PR Firm Catevo Group Shutting Down; 25 Will Lose Jobs

MWW Named First Ever PR Agency for Raymour & Flanigan

Ogilvy PR Picks Up $9M California Rail Contract

Kelly McCarthy Joins Ruder Finn as Director of Business Development

Spin the Agencies of Record

Do Companies Face PR Issue Over Receiving H1N1 Vaccines?

InVentiv Communications Q3: Revenue Down 8%

Wall Street Journal Selects Ketchum Pleon As Agency Partner For Future of Finance Initiative

Spin the Agencies of Record

Former Rush Limbaugh Spokesperson Launches PR Firm

Middleberg Communications Acquires Dowd Agency

Florida Agency TransMedia Group Says Local Market Bouncing Back

Levine Communications Office Hires Two New Execs To Form Social Media Division

Digital Agency Huge, Inc. Adds Communications Department

WPP Q3: Overall Revenue Down 8.7%, PR Sector Down 8.5%

Ogilvy PR Wins Six Government Contracts, Including $1.8m HHS Account

Ketchum CEO on United Airlines RFP: 'They've Cast an Amazingly Wide Net'

The 36,000 Page RFP Submission? It Exists, Says WPP's Sorrell

Spin the Agencies of Record

Interpublic Q3: Revenue Down 18%, Profit Down 47%

Bite Communications Completes Acquisition of Upstream Asia

Publicis Q3: Revenue Down 7.4%, Digital Comm. Offsets Decline in Other Areas

Horn Group Adds Six New Clients, $1.5m in Annual Revenue

Boutique Firms Band Together to Compete

Richard Salvo in Times Profile: Key to PR Is Honesty

Geoff Livingston Leaving CRT/tanaka; Starting New Company in 2010

Nina Velasquez Joins Atomic PR To Lead NY Office

Kaplow Launches Tech and Emerging Media Group

Omnicom Q3 Earnings: PR Revenue Down 15%

Next Fifteen Communications Reports 2009 Fiscal Year Results

MDC Q3 Results: Revenue Down 5.3%, Earnings Up 9.9%

Coyne PR Confirms West Coast Expansion Plans

Spin the Agencies of Record

Fandango Sister Site Movies.com Seeks Boutique PR Agency

Who Owns Social Media? It Depends

Spin the Agencies of Record

Empower PR Gets Press For Its "No-Gossip" Zone

Razorfish Names Concept Communications AOR

Ogilvy PR Names Nathan Friedman MD of Chicago Office

S4 Wins U.S. Central Command (CENTCOM) Contract for Afghanistan/Pakistan Communications

Video: Carrot Creative President on the Social Agency Landscape

Fire at McCann Erickson (Literally)

Cohn & Wolfe Names John Hollywood EVP and U.S. Conumer Practice Leader

EuroRSCG Launches Dedicated Media Relations Department

Spin the Agencies of Record

Spin the Agencies of Record

Hill & Knowlton on Chicago Bid: "Huge Sense of Pride About Getting Our Client There At All"

PS & Associates Retains Former CNN Anchor Daryn Kagan

Former Capitol File EIC Sherry Moeller Launches PR Firm

Pierce Mattie PR "Declares War" on Competitor, But Who?

Rubenstein Repping Carolyn Savage, Mother of Baby "Mix Up"

Spin the Agencies of Record

Honduran Govenment Hires D.C. Agency

J Public Relations Opens New York Office, Names Sarah Evans Managing Partner

Porter Novelli Named Monster.com Agency of Record for U.S. PR

Agencies: Get More Entrenched With Your Clients, See Greater Retention

Beckerman Acquires Wise PR

Spin the Agencies of Record

Is United Airlines Looking for an Agency?

WPP Head Martin Sorrell Explains Problems Behind Enfatico

Five Questions To Ask A Potential PR Firm

Former LPL Financial VP of PR Launches KCD PR

Charles Jones Launches CJones & Associates Public Relations

Former HARO PR Agency Filing Lawsuit Against Company

MDC Partners Invests in Attention

Media Reports Stop Mercury Public Affairs from Landing Seven Figure California High Speed Rail Authority Contract

Sarah Evans Launches Sevans Strategy

Spin the Agencies of Record

HARO Hires RLM PR

Spin the Agencies of Record

HARO No Longer Working With Propheta Communications

Agency Trend: Specialized Network vs. Consolidated Mega Agency?

Dachis Group Acquires HeadShift

MSNBC's Carlos Watson and AKA PR Part Ways

Publicis Promises to Double its PR Revenue in Three Years

WPP PR Revenues Down 8.2%

Spin the Agencies of Record

ContentNext Media To Part Ways With Brainerd Communicators, Says Founder

Lippin Group Resigns TV Academy Account

Schartz Acquires U.K. Firm Hayhurst

Spin the Agencies of Record

Fenton Communications Wins $250k Wikimedia Project

Agency-produced "24 in the OC" Hosted by Former CNBC Correspondent

Spin the Agencies of Record

Trendspotter Marian Salzman Leaves Porter Novelli, Re-joins Euro RSCG

Ad Industry Won't Recover in 2H 2009; PR A "Pocket Of Strength"

Next Fifteen Acquires M Booth & Associates

Spin the Agencies of Record

Did Tumblr Hire LaunchSquad?

HARO Hires a PR Firm

Interpublic Q2 Earnings: Profit Down More Than 70%

Larry Craig Opens Consulting Firm

Spin the Agencies of Record

Ketchum CEO: Most Agency Leaders Think "Client Budgets Have Seen the Bottom"

Read more on PRNewser >

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