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Carmichael Lynch Spong Adds Newell Rubbermaid Brands to Roster

Carmichael Lynch Spong has added four Newell Rubbermaid Home & Family brands to its list of clients: Rubbermaid, Levolor, Kirsch, and Amerock. The firm has been selected as the brands’ domestic agency, working on brand positioning through digital and social initiatives as well as other PR efforts. Sales for Newell Rubbermaid in 2009 were $5.6 billion with the company’s Home & Family group generating $2.4 billion.

CLS has worked with Newell Rubbermaid’s cookware and culinary brand, Calphalon, since 2009. Carmichael Lynch has also been named domestic advertising¬† agency for seven Newell Rubbermaid brands.

Mediabistro Course

Presentation Writing: Design and Delivery

Presentation Writing: Design and DeliveryLearn how to use storytelling techniques and visual content to create and deliver successful pitches and presentations! Starting August 6, Amanda Pacitti, the manager of learning at Time Inc., will teach you the best practices for presentations, from using software like Prezi and Powerpoint, to writing your script, and using images, audio, and video to drive your points. Register now!