Dana Perino: HuffPo and Other New Media the Filling Void

Beet.TV publisher Andy Plesser grabbed an interview with former White House Press Secretary Dana Perino to talk new media yesterday, and find out how a firm like her new employer Burson-Marteller can get ahead of, and “stamp out” bad news cycles before they happen through good council and having talented teams at the ready.

Perino gives a lot of credit to the blogosphere for their support and symbiotic relationship with the mainstream media in such big cycles as the nomination of Sonia Sotomayor to the Supreme Court. And, she stated that HuffingtonPost is “rebuilding its reputation and doing a pretty good job.”

Related: Former White House Press Secretary Dana Perino Joins Burson-Marsteller

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.