David Binkowski Joins Lippe Taylor As EVP, Digital Marketing

David Binkowski has joined agency Lippe Taylor as executive vice president, digital marketing. Binkowski had been with Publicis-owned Manning, Selvage and Lee for six and a half years, most recently as SVP, word of mouth marketing. He joins fellow Publicis alum Jim Joseph, who joined the firm as president in 2009.

“I wanted to go somewhere smaller, more independent,” Binkowski told PRNewser in a phone interview today. “There is a big shift taking place. Small agencies are replacing a lot of what the big agencies are doing,” he said. Binkowksi is also on the board of directors for the Word of Mouth Marketing Association (WOMMA).

He announced he would be leaving MS&L in a blog post last week, but didn’t give any other details at the time.

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