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Dick Costolo Reveals the Secret ‘Key to a Great Tweet’

Today’s episode of Two Bald Men Talking was a little more interesting than we expected it to be. Twitter CEO Dick Costolo not only cries sometimes; he also understands why some people act like big old jerks to Matt Lauer.

Oh, and he’s a big fan of everyone’s favorite word: content, content, content.

Now define “authenticity” in 140 characters or less. Good luck.

Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsStarting April 22, this in-person workshop will teach you the specific ways to incorporate storytelling into your personal and professional life. Students will examine the role of storytelling in business and put their newfound skills into practice with a series of improvisation, writing, and presentation exercises designed to help them uncover personal stories. Register now!