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Edelman Hires Former Obama New Media Advisor Michael Slaby To Lead Digital

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Michael Slaby has joined Edelman as executive vice president and global practice chair of the firm’s digital practice. Slaby comes to Edelman from venture capital firm TomorrowVentures, where he led communications and technology strategy.

Previously, he served as a technology and new media advisor to the Obama administration. Slaby was also technology director for the Obama presidential transition team, where he “led operational and long-term planning for technology including web strategy and utilization, data integration opportunities, infrastructure review, and cybersecurity standards and initiatives.”

Prior to that, Slaby served as chief technology officer for “Obama for America,” and served as deputy new media director for the campaign.

He will be based in Chicago and report to Nancy Ruscheinski, President and Chief Operating Officer, Edelman US.

“I was drawn to Edelman because of its independence, world-class thought leadership and global footprint as a leader in engagement through digital communications,” said Slaby in a statement.

Slaby takes over for Rick Murray, who was recently appointed president of Edelman Chicago, the firm’s co-headquarters. Edelman said its digital division includes more than 300 employees worldwide and represents approximately 11% of the firm’s global revenue. Clients include API, AstraZeneca, eBay, Kraft Foods, RIM, Schering-Plough, Walmart and Unilever.

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