TVNewser AgencySpy TVSpy LostRemote FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

How And Why Facebook Hired Its First PR Chief

copy-of-chris-hughes-small.jpg

Mediabistro.com’s editorial department received an early copy of The Facebook Effect, David Kirkpatrick‘s book that takes an inside look at Facebook.

In an interesting tidbit, we find out about how and why Facebook hired its first spokesman in the social network’s early days.

Writes Kirkpatrick:

[Facebook CEO Mark] Zuckerberg hated doing interviews and talking in public, but he gave the Stanford Daily a lot of time.

He didn’t want to do many interviews like that in the future.

The newspaper at every new school seemed to want to talk to him, and the guys were planning to add a lot of colleges. So shortly thereafter, Zuckerberg recruited yet another likely prospect, his own roommate, Chris Hughes. Hughes became TheFacebook’s official spokesman.

Of course, Hughes eventually went on to be one of the main drivers behind the Barack Obama presidential campaign’s online organizing. He also briefly worked for Fleishman-Hillard owned media consultancy GMMB, and has since formed a “web-based philanthropic venture”

You can hear more about the forthcoming book when it’s author, Kirkpatrick, will be interviewed on our video interview show Media Beat in mid-June.

Mediabistro Course

Social Media 101

Social Media 101Get hands-on social media training in our online boot camp, Social Media 101! Starting September 4, social media and marketing experts will help you determine the social media sites that matter most to you, based on your personal and professional goals. Register before July 31 and get $50 OFF with early bird pricing. Register now!