AgencySpy LostRemote TVNewser TVSpy FishbowlNY FishbowlDC GalleyCat SocialTimes

Ketchum CEO on United Airlines RFP: ‘They’ve Cast an Amazingly Wide Net’

Kotcher7.jpg

Ketchum CEO and Senior Partner Ray Kotcher was among the many agency CEOs working the room at today’s Council of PR Firms’ event in New York. We asked him if the agency was in on the United Airlines RFP. “Everyone in this room should be in on that,” he replied, and noted that United had “cast an amazingly wide net.”

Kotcher said that despite the tough times, the agency is coming off “one of our best new business years in history,” although he did acknowledge that many clients have had to cut budgets. “Client retention is critical,” he said, a sentiment echoed by many PR executives over the last year.

Mediabistro Course

Mediabistro Job Fair

Mediabistro Job FairLand your next big gig! Join us on January 27 at the Altman Building in New York City for an incredible opportunity to meet with hiring managers from the top New York media companies, network with other professionals and industry leaders, and land your next job. Register now!