Thursday, Apr 23

Vocus Earnings: Good or Bad?

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PR software company Vocus, Inc. reported earnings yesterday. But were the results good or bad? It may be hard to tell from these competing headlines from both the Associated Press and PRWeek.

AP: Vocus shares slump after 1Q results

The company posted a loss of $478,000, or 3 cents per share, compared with a loss of $403,000, or 2 cents per share, in the same period a year earlier.

Excluding amortization of intangible assets and stock-based compensation costs, Vocus earned $2.9 million, or 15 cents per share, in the latest quarter.

Revenue rose 14 percent to $20.4 million from $17.9 million.

PRWeek: Vocus reports 14% revenue growth in Q1 2009

On-demand PR management software provider Vocus reported $20.4 million in revenues for Q1 2009, a 14% growth over the same period last year. The company added 179 new subscriptions in Q1, bringing the total number of subscribers to 3,558

Confused? So are we. It's pretty simple though: PRWeek chose to focus on revenue, which did increase, while the AP focused on profits and stock price, which were down.

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