Sex Bombs Keep Falling; Daily News Gets Exclusive Interview with the Patersons

(David Paterson, sworn in as Governor of New York on his family bible)

In a well-played hand of crisis communications, New York Governor David Paterson and his wife Michelle gave the exclusive account of their marital problems to the Daily News.

Details can be found in the news story, and the Juan Gonzalez column.

In the Gonzales column, details of his affair seem tame when compared with Spitzergate and the McGreevy’s Friday Night Special threesomes, such as the use of a local Days Inn, and that Paterson took the subway to get there.

The Patersons’ self-bomb was smaller than if they waited till an enemy in Albany dropped it. More on the PR aspects of Spitzer, Kristen, the Patersons and the McGreevys–and possible impact on the Presidential–to come as they develop.

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.