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Spin the Agencies of Record

In today’s edition of Spin the Agencies of Record, we have sustainability, sticking ability, and celebrity.

Label makers Avery Dennison have selected Hill & Knowlton as its global corporate AOR after a competitive search. The work will come out of New York, Hong Kong, Washington D.C., Brussels, and Beijing. The firm will build a reputation management and brand awareness program.

Cohn & Wolfe has added two clients to its global sustainability practice: AngelPoints, a software company geared toward employees; and Priority GreenPark, a subsidiary of  Priority Parking, which seeks to make those facilities sustainable.

Signiant, a provider of supply chain management software, has selected Wall Street Communications for press outreach.

Levine Communications Office is publicizing Bruce Willis’ latest action flick Set Up.

Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsStarting April 22, this in-person workshop will teach you the specific ways to incorporate storytelling into your personal and professional life. Students will examine the role of storytelling in business and put their newfound skills into practice with a series of improvisation, writing, and presentation exercises designed to help them uncover personal stories. Register now!