Dr. Barbara DeBuono has been appointed president and CEO of ORBIS International, a nonprofit that treats blindness and provides eye health care around the world. Dr. DeBuono was previously chief medical officer and global director of public health and social marketing at Porter Novelli. PN has appointed Susan Hayes to the global director of public health position. Hayes has worked at a number of firms previously, including her own, S. Hayes Consulting. In her new role, she’ll work out of the New York office reporting to Julie Winskie, global president, clients.
Lizelda Lopez has rejoined Ogilvy PR West as VP of the public affairs practice. Lopez was most recently an appointee in former California Governor Arnold Schwarzenegger‘s administration. Now, besides her work in the public affairs area, Lopez will help with multicultural outreach in California.
Burson-Marsteller has appointed Lisa Travatello to the position of global consumer and brand marketing practice chair and creative director. She’ll also sit on the Business Operations Team, which is comprised the firm’s senior execs. She was previously EVP and curator of creativity at Current Lifestyle Marketing and has served as EVP and chief creative officer at Weber Shandwick.