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Posts Tagged ‘Charlotte Otto’

P&G’s Otto and Political Analyst Schoen Join Weber Board

Proctor & Gamble’s former global external relations officer Charlotte Otto and political analyst/corp comms strategist Douglas Schoen have joined Weber Shandwick’s Corporate Strategic Advisory Board. They’ve also signed on as senior advisers to the firm.

Otto, who retired from P&G in 2010 after 13 years, will advise on corporate, executive reputation, and governance issues.

Schoen, a founding partner and former principal strategist for Penn, Schoen & Berland who has written 10 books and is known for leading the charge on “overnight polling,” will advise on corporate and public policy issues.

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Weber Shandwick CEO Harris Diamond Tops PRWeek Power List


Harris Diamond, CEO of the giant Interpublic (NYSE: IPG) agency Weber-Shandwick jumps to the number one spot on PRWeek’s 2009 Power List, topping Richard Edelman, the top dog for the last two years.

The trade magazine cites the number of fingers Diamond has in IPG’s Constituency Management Group (CMG) division as the reason for the jump, as well as his dominion over other IPG divisions that help Weber intergrate including sports marketing agency Octagon and events firm Jack Morton. PRWeek also credits Diamond’s thumping on leadership and reputation as the two main qualities helping WS deal with the bad economy.

Edelman sticks around at #2, and the recently-retired Charlotte Otto from Proctor & Gamble maintains third. Leslie Dach from Walmart moves up from 6th to 4th, and Jon Iwata rounds out the top five (down from #2 from 2008).

Power players six through 25 are after the jump, with the full list of 25 here:

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Charolotte Otto Retires from P&G; Hassall Promoted to Top PR Spot


Proctor & Gamble (NYSE: PG) announced the retirement of Charlotte Otto, 55, after 33 years of service to the company, the last 13 as global external relations officer.

Christopher Hassall, 55, moves in to her spot from his post as North American VP, corporate communications & reputation.

P&G owns just about every household brand you can think of, Crest, Gillette, Dawn, Pampers, Ivory, Tampax, Vicks, Mr. Clean, etc etc etc.

Otto is a fixture in high-level corporate comm as the description of her in PRWeek’s 2007 influencer rankings shows (she was 3rd), “she oversees PR for 22 billion-dollar brands. She is a thought leader who helped give every PR pro the ammunition needed to walk into the C-suite and say, ‘PR is as effective as advertising, and I can prove it.’”

Under her watch, research was done at P&G to show that PR could be measured, and that it is actually equally or more effective than advertising. She’s also an Arthur Page Society Hall of Famer, which is like being the top Stonecutter in this business.

Hassall brings international experience to the job, with brand work in Europe, Africa, Asia, and the Middle East. He built cause programs in China including the P&G Hope Schools, and personally led P&G’s relief program following the May 2008 Sichuan earthquake.