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Posts Tagged ‘Freud Communications’

PR, Marketing Leaders Also Top MediaGuardian List

Freud Communications' Matthew Freud is among those on the 'Guardian' media list.

The U.K.’s Guardian newspaper has published it’s top 100 in the media and there are some PR and communications pros taking spots on the list.

Max Clifford, the founder of Max Clifford Associates known for his work managing tabloid news and the PR for high-profile names like Simon Cowell, has moved up 10 spots to number 25. Matthew Freud, chairman of Freud Communications and husband to Rupert Murdoch’s daughter Elisabeth, is at number 31. And Alan Parker, the founder and chairman of powerful financial and corporate comms firm Brunswick Group, is in at number 65.

The top marketing and PR spot goes to Sir Martin Sorrell, WPP‘s CEO, coming in at number 8.

As we mentioned this morning, Mark Zuckerberg comes in at number one. Also in the top 10 are Rupert Murdoch, Steve Jobs, and the aforementioned Simon Cowell. For more of the marcomms leaders on the list, click here.

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Publicis Sells Back Majority Stake in Freud

Publicis Groupe announced on Friday that it has sold back its majority stake in Freud Communications. Publicis first purchased the 50.1 percent majority in the firm in 2005. According to the Financial Times, revenue at Freud Communications grew to £33 million last year after the purchase. The purchase deal valued the company between €70 million and €80 million. Freud clients include Sony and Nike.

British ad agency Abbot Mead Vicker bought Freud in 1994 only to sell the firm back in 2001 after AMV was purchased by Omnicom.