Prior to landing in Austin, Waggener Edstrom announced its mobile app Hot Spots @ SXSW, which would use Foursquare check-ins to help visitors find the most popular events. Today at SXSW, WE is introducing an updated version of this app as well as two other digital tools.
Posts Tagged ‘Hot Spots @ SXSW’
According to a WE spokesperson, this app will be reworked for future big conference events. Also, the firm is working on adding a Buzz feature that uses WE social analytics products to pinpoint rising trends. At left, a sample screenshot from the iPhone.