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Posts Tagged ‘Hot Spots @ SXSW’

WE Showcasing Its Digital Tools at SXSW

Sample screenshot of Ripple Effect

Prior to landing in Austin, Waggener Edstrom announced its mobile app Hot Spots @ SXSW, which would use Foursquare check-ins to help visitors find the most popular events. Today at SXSW, WE is introducing an updated version of this app as well as two other digital tools.

Hot Spots in Austin has added a Buzz feature to track trending topics at the conference. The app will be customized for future events. It’s available for Windows Phone 7 and iOS smartphone platforms.

WE is also highlighting Ripple Effect and a new Social Graph tool.

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Waggener Edstrom Develops SXSW Mobile App

Waggener Edstrom has developed a free mobile app for Windows Phone 7 and iOS smartphones, Hot Spots @ SXSW, that will single out the most popular events based on Foursquare check-ins.

According to a WE spokesperson, this app will be reworked for future big conference events. Also, the firm is working on adding a Buzz feature that uses WE social analytics products to pinpoint rising trends. At left, a sample screenshot from the iPhone.